Elpedison Messaging Platform
ELPEDISON a leading provider in energy production, energy supply and gas supply, requires a reliable, high-speed, automated e-bill delivery service for sending paperless invoices via e-mail, as well an efficient and simple way to support the customer referral program, that rewards new and existing customers.
To reach ELPEDISON multichannel strategy, MPASS messaging platform was integrated with ELPEDISON invoicing system for seamless invoice distribution, and a campaing manager platform was customized to support the messaging needs of the referral program.
MPASS messaging platform is a reliable and high-speed service for sending transactional e-mail, SMS/Viber messages such as announcements, e-bills, notifications for payments deadlines, invoices and alerts, in an automated process (e.g. when a payment is made, when a e-bill is issued). Additionally, it can be delivered as a marketing campaign manager tool and content distribution platform.
Finally, the MPASS messaging platform is a GDPR compliant web-based system that enables commercial and marketing teams to:
- manage a marketing and content distribution campaign
- schedule the campaign in time
- organize the target groups per campaign
- view in real time the delivery statuses of messages and the overall progress
- implementation of the order
- delivery of goods
- and billing Data Records generation
Supporting up to ten parameters in the body text, campaigns can be personalized. Also, the Viber to fallback SMS feature enables for cost optimization.