MPASS Ltd has launched mProS , an innovative Proximity and Geo-fencing Sales & Marketing turn-key solution which enables retailers, traders and marketers to reach broad audiences with rich, context-relevant, location – based and targeted pushed messages at the point of presence through their mobile devices, utilizing Bluetooth, WiFi or GPS technology.
The mProS solution is suitable for Retailers & FMCG, Shopping Centers & Malls, Sport Centers, Insurance & First Aid Services, Hotels & Resorts, Cinemas, Museums, Restaurants & Cafes, Airports, Airlines, Event Organizers and Venues.
mProS provides an advanced and efficient proximity solution that enables our partners to excel intelligently, offering high quality services and experiences to their customers. It is also a fully functional and easy-to-use tool, offered as a service that enables the design and launch of sales and promotional campaigns in a fast and flexible way, as well as real-time evaluation of the associated results.
With the mProS solution our partners can:
- Deploy and manage location-specific and time-relevant call-to-action messages and offers, utilizing text, rich content, promo-codes or rewards
- Create easily and distribute rapidly, targeted and relevant content –launch a campaign with only 3 clicks!
- Send broadcasted or unique per customer ads, follow any push or pull model
- Schedule unlimited campaigns per day, location, radius and brand
- Select among various options the desired proximity radius
- Choose the desired frequency of broadcasted messages
- Adapt on-the fly- the campaign details to further increase efficiency
- Create personalized campaigns, leveraging the high conversion rates of e-coupons and vouchers
- Minimize campaign deployment costs
- Deploy small questionnaires for market research
- Capitalize on valuable customer demographics, traffic patterns and consumer behavior
- Receive real-time evaluation and tracking data of campaigns
- Create a campaign with no need to install software or hardware. Everything in mProS is a service.
